The history & story of RiverOld

Hi guys. I am Furukawa of representative.
When I worked for a company, I started fishing in areas fishing pond and natural river, tying an original fly by myself. after that I started wholesale sales to shops as side job. My policy is to go fishing and provide only the products it can catch fish, and never imitate products of other companies. In other words, RiverOld products are all original products, It is not a copy product..


1995 ~

Established “Techno Fly Factory”, the predecessor of “River Old”. Started selling the original fly “satellite”.


1996 ~

Riding on the fly fishing boom, “satellite” was records "top sales" in the finished fly section of handling stores!


1999 ~

The company name was changed to “River Old”, and at the same time, production of spoons in the lure department started! "Vespa 3.2g", "Viper 3.2g", and "Stingray 3.6g" started sales simultaneously.


Late 1999 ~

Among these 3 brothers spoons, "Vespa 3.2g" recorded top sales in the management fishing area spoon department of handling stores!


2001 ~

Ride the boom in the management fishing ground and start selling "Ultra Vespa 2.2g"! Recorded sales exceeding "Vespa 3.2g" and penetrated Japan.


2002 ~

From around this time, in response to requests from various locations, we started developing and selling spoons for fields! "Super Vespa 5.2g-Cherry Vespa EX22g etc."


2003 ~

Developed and started selling smaller spoons in the transitional period of area fishing! “Tournament Ultra Vespa SS 0.7g-Tournament Vespa 2.4g, etc.”.


2019 ~

“Satellite”, “Vespa 3.2 g”, “Ultra Vespa 2.2 g”, etc., continue to sell without changing the form of all products, and up to the present while being troubled by copy products.